Brief- The proposal suggests the establishment of pop-up temporal retail units for Bili Hu Coffees, aimed at promoting product and brand engagement during external events. These units will serve as coffee counters at private residences and offices during special occasions such as milestone birthdays and weddings, where coffee will be freshly brewed and served.

Concept- Bili Hu's pop-up store will embody the essence of Chikmagalur's coffee heritage, showcasing an intricate Kolam pattern to reflect local culture.

Utilizing a luxurious palette of black, red, and white, the design will feature marble finishes and wooden flooring to create an elegant atmosphere. This immersive experience will engage customers with traditional brewing methods and storytelling, celebrating the rich origins of Indian coffee while offering a contemporary retail experience.